I often hear from people my age… parents as it were…that the kids of today lack character, drive, responsibility, etc…
Well, I think that is precisely what parents said about my generation and their parents about them.
And by the way, I know there has been a lot of negative press about sports lately, but sports is a great teacher of life. It teaches us to work with others, work together, work hard and, even if one does work hard, you could still lose. Builds character.
Speaking of character…
**if you like, then hit Like**
So, it appears that when you generate the biggest response (outrage, comments) with your ad during the Super Bowl, it pays off. GoDaddy announces today the day after the Super Bowl, yesterday, it had its best business day —ever! Sales of domains, etc up 40% and more.
All this after it’s PerfectMatch spot with Model Bar Rafaeli kissing a nerdy kid scored the LOWEST on USA Today’s Ad Meter.
Like the old, but true, saying here in Hollywood, “Any publicity is good publicity.” Clearly, people were talking.
How do you make Bar Rafaeli not sexy? Put her in a GoDaddy ad. Like most of you, my initial reaction to the GoDaddy ad was, simply, yuck. I was suddenly not hungry for my fabulous Super Bowl snacks and yummy Chinese food from Ma Po Tofu here in The NYC. Actually, I’m still not hungry. Wow, I found a new way to diet!! Just the ‘sound’ of the kissing gave me an instant gastric bypass.
But seriously, GoDaddy is familiar with ‘using’ the Super Bowl to shock and create buzz. This as was not shocking in the least, just pure schlock.
Here are ALL THE SUPER BOWL ADS (I believe there are 73 of them…!)
Wow…want some amazing Super Bowl numbers to throw out at your SB party today?
Good article on Mashable with all your numbers…
Super Bowl 2013 By the Numbers.
So here comes the onslaught of Super Bowl ads and something which inevitably comes with the ads —peoples’ opinions of the ads.
So, whaddya’ think of the Rogen and Rudd’s foray into the land of SBC? Super Bowl Commercials)
It was only a matter of time before the iPad replaced the bulky, telephone-book sized playbooks the NFL teams were using to prepare for games.
I often wondered when watching a game and they’d cut to the quarterback on the sidelines chatting with his offensive coordinator, the oc would be showing the qb pictures that were printed out just moments before. Pictures of plays they had just run and what the defense was doing on those plays to stop them. Why not use an iPad? I know they can’t show video during a game, but the pics would be better, right?
Plus, while preparing for a game during the week, the staff could send all kinds of “video” of the plays the other teams run to the iPad for the player to review at night, in the morning…or even at lunch….as opposed to everyone needing to be in a team meeting to get the 411.
You’d still need the meeting for the game plan, but theoretically everyone would be seeing the stuff for the 5th/6th time.
Anyway, it’s a thought. Here’s your link.
Ravens Use iPads for Super Bowl Prep.